China Wields Soft Power Through Digital Media
- Arianti Widya's
Furthermore, Johanes explained that China is trying to reach the Indonesian people. In general, China's media strategy can be divided into two interrelated strategies.
First, the Chinese media are trying to be present in Indonesia by cooperating with the mainstream media in the country. Second, China seeks to reach audiences in Indonesia through social media.
Currently, there are many collaborations between Television from China and Indonesia. This cooperation is an attempt by both parties to promote themselves.
Apart from television, China also cooperates with radio media, print media, and others. In addition to traditional platforms, media from China are also trying to reach the Indonesian public through new media platforms. However, they use social media Twitter and Facebook to reach the Indonesian public by broadcasting news in Indonesian.