Indonesian Modification Industry Go into the Japanese Market
- VIVA Otomotif/Muhammad Thoifur
VIVA – OLX Autos IMX 2023 will open its inaugural series at the Osaka Automesse 2023 modification exhibition on February 10-12, 2023. The modification event is initiated by the 26th Kotsu Times Sha company and will take place at the Osaka Intex Building, Suminoe-ku, Osaka, Osaka Prefecture, Japan.
The OAM 2023 event is a means for the automotive community to gather in Osaka and is also packaged as a family entertainment tour that also presents several artist performances, stage performances, modified cars, and the Japanese automotive community.
The OLX Autos IMX 2023 collaboration with OAM 2023 invites Indonesian aftermarket and lifestyle brand manufacturers to exhibit during the OAM 2023 event. The team is ready to go to Japan to introduce, develop, and expand ideas around the Indonesian modification and aftermarket industry.
Indonesia Modification & Lifestyle Expo 2023
- Yunisa Herawati
"The collaboration is expected to expand the target market of modification and aftermarket industry players, as part of the creative industry in Indonesia," Tourism and Creative Economy Minister, Sandiaga Uno said at the OLX Autos IMX 2023 press conference on Saturday, February 4, 2023.
NMAA Founder and also IMX Project Director, Andre Mulyadi said that modified products made by the nation's children are increasingly showing positive achievements. This is evident during pandemic conditions; sales of aftermarket and lifestyle parts are still in demand.
Meanwhile, Osaka Automesse Management Secretary General, Yoshizaka said that the number of Japanese vehicles present in the country can influence the presence of local aftermarket products from Indonesia or vice versa.
"The collaboration between Automesse and NMAA organizing IMX brings good market prospects for the aftermarket industry where we can continue to work together to exchange knowledge, products, and information,” Yoshizaka explained.
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