- Freepik/rawpixel.com
VIVA English – Breaking the fast, or "berbuka puasa" in Indonesian, is a common activity during Ramadhan. This practice involves the consumption of light snacks, such as takjil, kolak, and cendol, before moving on to heavier meals consisting of protein and carbohydrates.
In Indonesia, breaking the fast has become a regular social event that brings together friends, colleagues, and families from near and far.
To keep up with the modern times, breaking the fast can now be more practical and cost-effective. In this regard, Ultra Voucher, a popular e-commerce platform in Indonesia, has launched its Ultra Berbuka and Berkah Ramadan promotions.
The Ultra Berbuka promotion offers a complete meal package from various popular restaurants, including Bakmi GM and Cutt & Grill, for only IDR 129,000 net for two persons. The promotion includes a variety of dishes, from takjil to main courses and desserts, making it an affordable option for those who want to break their fast in a fancy restaurant.
Besides food and beverage promotions, Ultra Voucher also offers discounts on personal care products and groceries during Ramadan.
The promotions are available through the Ultra Voucher application and various marketplaces from March 22 to April 26, 2023, culminating in the Ultra THR program.
According to Ratna Sofia, the VP Merchant of Ultra Voucher, the promotions aim to provide customers with a cost-effective and enjoyable way to break their fast. This, in turn, allows customers to save money and use the remaining funds for other purposes during Ramadan.
In summary, breaking the fast during Ramadan has become a tradition in Indonesia, where it serves as a social event that brings people together.
With the Ultra Berbuka and Berkah Ramadan promotions, Ultra Voucher provides a practical and cost-effective way for people to enjoy a wide range of food and beverage options, personal care products, and groceries during this festive month.
